Gucci
GG Marmont Small — White
Small · Matelassé Leather · Gold hardware
Estimated resale value today
Down $702 (-29%) vs. original retail of $2,450
24H
▲ 0.0%
1W
▼ 0.1%
1M
▼ 0.1%
1Y
—
Estimated from a researched valuation model for this style; not enough matching eBay listings yet to blend in real comps.
About the GG Marmont Small
Launched in 2016 under creative director Alessandro Michele, the GG Marmont became one of Gucci's best-selling styles of the late 2010s, defined by its quilted chevron leather and antique gold double-G hardware.
What affects this bag's resale value
- High original production volume keeps resale prices well under retail for most condition tiers
- Hardware tarnish on the antique gold finish is a common condition issue that reduces resale price
- Rare colorways or limited collaborations resell noticeably better than the standard black
Other GG Marmont Small variants
Frequently asked questions
- Does the Gucci GG Marmont hold its value?
- Not particularly well compared to Chanel or Hermès — high production volume means it's widely available on the resale market, which keeps prices well below retail for most examples.
Gucci (est. 1921) — A high-volume luxury brand whose broad availability keeps most current styles trading below retail on the resale market, with exceptions for discontinued or limited pieces.
This is an estimated market value, not a formal appraisal. The actual value of any individual bag depends on its condition, provenance, and what a specific buyer is willing to pay. Values shown are modeled from aggregated resale market data and update periodically.